STARVIE becomes the main sponsor of PADEL XP, an amateur padel tournament that goes beyond competition. With 12 events across Spain, including Madrid, Barcelona, Andalusia and Valencia, PADEL XP offers a format that combines sport, experiences, music and post-padel social gatherings.

A concept that already brings together hundreds of players and thousands of attendees at each event, representing a new way of understanding padel for the next generation.

Much more than just a tournament

PADEL XP is not just padel. It’s sport, but also post-padel. It’s competition, but also community.

Its format combines open tournaments accessible to all players, competitive leagues that drive engagement and loyalty, and a membership model that enhances the experience throughout the year. An ecosystem that allows players not only to compete, but to become an active part of a community.

A new season to break the rules

As naming sponsor of PADEL XP for the new season, we will support the tournament with activations, product visibility and presence at every event, connecting directly with players.

With a calendar spanning multiple cities and even plans for international expansion, PADEL XP positions itself as one of the most promising amateur formats within padel.

For STARVIE, this is an opportunity to continue building community, creating experiences and being present where the game truly happens.

First tournament as Main Sponsor confirms its impact

On March 22nd, the PADEL XP by STARVIE tournament took place at Club El Estudiante in Madrid.

With 166 registered pairs (332 players) and an attendance of over 2,000 people during the post-padel event, it proved to be much more than a tournament.

A season kick-off that shows there is another way to experience this sport. More open. More social. More connected to a new generation of players.

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